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Analytics

Analytics

We specialize in making sense of the mountain of data that your digital marketing platforms generate every day. Our data-driven, metrics-focused approach allows us to extract key insights from data that appear indecipherable to others, giving your marketing team the knowledge they need to work effectively.

It’s important that we are able to measure the results of our efforts, and whether you’d like insight into the level of detail we regularly review or prefer weekly/monthly summaries, you can be confident that we strive for results, not just activities.

We will regularly review our dashboards for monitoring metrics such as fan base growth, demographics, post reach, and engagement (retweets, likes, comments, etc.). If we notice anything unusual, we collaborate to find solutions and make adjustments accordingly.

We will create a summary report for you about our activities and results for the period. Content of the report can be customized depending upon the objectives and any specific campaigns or focus for the time period.

Analytics and metrics are core to developing an understanding of which activities are driving your business forward best.