“Generative AI tools such as ChatGPT and Google Bard allow business owners to
do more with less. AI works as a kind of super-intelligent marketing assistant that
drafts social media posts, email copy, and blog posts in a flash. Human intelligence is still required — a human must write the prompts and edit the responses so that the AI-generated content is aligned with the brand voice and core values of the company, tailored to the specific needs of its clientele, and distributed smartly across digital platforms.”

Dan Grech | Founder and CEO of BizHack Academy