Jules Management Group is a black-owned, women-led boutique agency specializing in branding and digital marketing. Our unique approach caters primarily to women of color, small business […]
By: Kerline Jules Almost 20 years ago, I graduated from the University of Miami with a Bachelor of Business Administration degree. I double majored in Computer […]
There are better approaches to marketing your business than the one-size-fits-all approach. As a small business owner, it’s vital that your marketing strategy connects with your […]
Do you know who your ideal customer is? Knowing who your customers are can be vital in developing successful marketing strategies. Creating a buyer persona is […]
As marketers, we often discuss the importance of measuring what you want to improve. That is why the science side of marketing is crucial, especially in […]
As someone who has come from a rich data/business intelligence background, I understand the importance of analytics in marketing very well. However, I also appreciate the […]
Creating your business website can feel daunting, but it is a must-have in this digital age. Despite the popularity and cost-effectiveness of social media platforms, a […]