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branding tips

April 22, 2025
Emotional Branding

Emotional Branding: How Purpose-Driven Brands Can Win Hearts and Loyalty

In the noisy digital world we live in, consumers are inundated with messages, ads, and calls to action. So how do mission-focused nonprofits or women-of-color-owned small […]
February 14, 2025
Measuring the ROI of Our Facebook Ad Campaign for our Client, The Friendship Squad

Measuring the ROI of Our Facebook Ad Campaign for our Client, The Friendship Squad

Boosting our client, The Friendship Squad’s presence on Facebook through targeted ads is a smart move for expanding their community and driving results. To ensure we’re […]
January 31, 2025
Creating Brand Loyalty Through Strategic Touchpoints

Creating Brand Loyalty Through Strategic Touchpoints

It takes time, effort, and dedication for any mission-oriented business or a small business to develop brand loyalty – it is the sum of the customer’s […]